The Legal SEO Specialists Behind Your Rankings
Every member of our team works exclusively in attorney and law firm search engine optimization. No generalists. No rotating industries. Just legal SEO experts with proven results.
Our Legal SEO Specialists
Each team member is named, credentialed, and accountable. We do not use anonymous account managers or offshore delivery teams. Every campaign is led by a dedicated legal SEO expert who understands ABA compliance, YMYL standards, and the unique competitive landscape of law firm search marketing.
Marcus J. Holloway has 7+ years of experience in SEO and digital marketing, with a specialist focus on law firm local SEO, attorney schema markup implementation, and ABA-compliant content strategy. He founded Lawyer SEO Services in 2017 after three years managing digital marketing for a mid-size personal injury firm in Texas, where he led search campaigns across competitive legal markets.
Every client campaign at Lawyer SEO Services is led directly by Marcus. There are no account managers, no offshore delivery teams, and no templated work. Marcus personally produces the initial strategy, oversees all deliverables, and is the named contact on every account throughout the engagement.
Google Partner — Verified Agency Status
ABA Model Rules 7.1–7.5 Compliance Trained
YMYL Content Architecture Specialist
Dr. Priya Nair has 6+ years of experience in legal content strategy and E-E-A-T production for YMYL legal sites. Her specialization includes bar-compliant copywriting, topical authority mapping, and Google Quality Rater Guidelines content architecture. Priya leads all content strategy — practice area pages, attorney bio pages, location pages, and long-form legal content.
She holds a Juris Doctor (J.D.) from the University of Texas School of Law and previously spent six years as a legal journalist at the National Law Journal. Priya personally reviews every piece of content produced for compliance with ABA Model Rules 7.1–7.5 before publication.
J.D. — University of Texas School of Law
E-E-A-T Content Production Certified
Google Quality Rater Guidelines Trained
Daniel Oreste has 8 years of experience in technical SEO, with 5 years dedicated exclusively to legal websites. His specialization includes technical SEO auditing, Core Web Vitals optimisation (LCP, INP, CLS), attorney schema and LegalService structured data implementation, and YMYL-specific technical standards.
Daniel leads all technical work — crawl error resolution, schema markup deployment, page speed optimisation, and mobile-first indexing compliance. He has contributed to schema.org legal structured data proposals and is one of the few technical SEO specialists in the United States who can implement attorney schema from scratch without third-party tools.
Core Web Vitals Certified
Attorney Schema Implementation Specialist
Schema.org Legal Structured Data Contributor
Sarah Chen has 4 years of experience writing ABA-compliant legal content for law firms across 15 practice areas. Her specialisation includes AI search optimization (Generative Engine Optimization) for law firms, conversational legal copywriting that ranks in Google AI Overviews, and entity-rich legal writing that AI platforms recognise as authoritative.
Sarah produces practice area pages, blog posts, location pages, and attorney bio content that converts readers into case inquiries. Every piece she writes is reviewed for compliance before publication.
AI Search Optimization (GEO) Certified
ABA Model Rules 7.1–7.5 Trained
15+ practice area specialisations
James Rodriguez has 5 years of experience in local SEO for law firms. His specialisation includes Google Business Profile optimization, legal directory citation building (Avvo, Justia, FindLaw, Martindale-Hubbell), Map Pack ranking strategies, and review acquisition systems for law firms.
James manages all local SEO campaigns — ensuring every law firm we work with appears in Google's Map Pack for their target practice area and city combinations. His work consistently delivers measurable increases in local case inquiries.
Google Business Profile Certified
Local SEO for Law Firms Specialist
Review Acquisition & Reputation Management
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Every campaign at Lawyer SEO Services is led by a dedicated specialist with proven results in legal search marketing. Start with a free audit and meet the team who will drive your rankings.
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